04 Oct 2017
How Does Packaging Design Influence Buying Decisions?
Packaging Design While companies invest significant time and resources into brand development, marketing, and advertising, a product’s distinct packaging may make an important first impression to customers in-store. So, what goes into well-branded packaging? How much does overall design influence a customer’s buying decisions? Let’s take a look at some key strategies that industry leaders utilize. Logos At the forefront of any well-designed package should...
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