Blog


Building Relationships at IPW 2024 in Los Angeles
21 Jun 2024

Building Relationships at IPW 2024 in Los Angeles

I recently had the pleasure of attending the U.S. Travel Association’s IPW trade show in Los Angeles, California. As the premier international inbound travel trade show in the industry, this event highlights U.S. destinations, travel products, and services to leading travel buyers and media professionals from over 60 countries. Previous IPW events have facilitated over $5.5 billion in future travel by linking media writers and...

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Are TikTok and Instagram Right for Your Business?
19 Jun 2024

Are TikTok and Instagram Right for Your Business?

TikTok and Instagram have emerged as two of the most popular social media platforms, attracting millions of users worldwide. While these platforms are often associated with younger demographics, particularly those aged 18-35, businesses may wonder if they hold value for reaching older audiences. Let’s explore whether TikTok and Instagram are suitable for businesses targeting demographics beyond the 18-35 age group. Understanding the Audience Dynamics It...

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Can Netflix Revive Cancelled Shows?
17 Jun 2024

Can Netflix Revive Cancelled Shows?

There’s nothing worse than falling in love with the show, and then watching it get canceled with the story left unfinished. Ok, we can think of several worse things, but this one sits pretty high on our list. But hey. It’s Netflix. The company with an unfortunate reputation for surprise cancellations, sometimes even axing beloved titles after only a season or two. Luckily, riled-up fans...

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Garden of the Gods Jeep Tour with Adventures Out West
14 Jun 2024

Garden of the Gods Jeep Tour with Adventures Out West

Nestled at the foothills of the Rocky Mountains in Colorado Springs, the Garden of the Gods stands as a geological masterpiece, captivating visitors with its towering red rock formations and stunning vistas. To truly appreciate the natural wonders of this iconic Colorado destination, embark on a Garden of the Gods Jeep Tour with Adventures Out West. This thrilling expedition unveils the park’s hidden gems, providing...

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Tips for Evergreen Social Media Marketing
12 Jun 2024

Tips for Evergreen Social Media Marketing

In the fast-paced world of social media, change is the only constant. With platforms evolving, algorithms shifting, and trends coming and going, staying ahead in social media marketing requires adaptability and a keen understanding of the ever-changing landscape. While keeping up with trends is crucial, building a solid foundation of strategies that withstand the test of time is equally important. In this article, we’ll explore...

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