11 Questions with… Scott Stratten. #bdk11Qs

11 Questions with… Scott Stratten. #bdk11Qs
02 Jun 2017

Welcome to “11 Questions with…”. This edition’s guest is Scott Stratten.

I have known Scott Stratten for just over 6 years. We met at the book launch of his first book, “UnMarketing: Stop Marketing. Start Engaging” in Oakville, Ontario. I bought his book that night, and it shaped the way I would use social media from that point onwards. Not only is he a successful entrepreneur, but he is one of the best public speakers I have ever heard. He captivates audiences with his humour, experiences, and passion.


scott stratten family at blue jays game

11 Questions with… Scott Stratten

1. Elevator pitch… tell us about yourself.

Scott Stratten, Keynote Speaker, Best-Selling Author and President of UnMarketing Inc and most importantly, husband and father.

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2. Your spouse… tell us about her.

Alison, who is my partner in the business, the one who is the true writer and my muse. We met on Twitter :) We’ve been married three years now.

3. Your kids… tell us about them.

5 kids combined. 19, 15, 14, 12, 10. Four oldest are boys. And the youngest, she runs the show.

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4. Do you have any pets? Tell us about them.

Two dogs and three cats. Dallas is a golden lab that Alison picked out as the runt of the litter. She has a tooth that sticks out and a nub tail because it had to be cut due to the way it was growing. And she’s the sweetest animal on the planet. Lola is a sheep collie. Suspicious of most humans outside of our family, she’s smart, loyal and keeps busy by herding Dallas. The three cats tolerate us to the best of their ability.

5. What have been your biggest challenges as a parent?

My boy’s mother died 7 years ago. Don’t think are many things harder than dealing with that.

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6. If you could pick any career in the world for yourself, what would it be, and why?

The one I have now. Since I was 12, I’ve wanted to be a keynote speaker. To speak on stage for a living. That’s what I do. I’m actually answering these questions on a plane to a gig where I’m speaking to 1,000 people. I can’t wait.

7. Growing up, who inspired you the most?

My grandfather meant a lot to me. A WWII veteran and an officer with the Metro Toronto Police, the half-sleeve tattoo on my right is a memorial to him.

8. How do you balance work life and family life?

I do about 70 keynote talks a year. The main drawback is that I have to go to the event, which means travel. So although I’m on the road 120-150 days a year, that means I’m at home for more than 200. And when I’m home, I’m home. I don’t do consulting or client work. I also avoid most gigs in December, July and August when the kids are off school.

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9. What advice would your “current self” give to your “just about to have my first child” self?

Buckle up.

10. Has there been a piece of advice you were given about parenting that really stuck with you?

Alison has taught me that it’s ok for each child to be unique and deal with them that way.

11. What advice would you give to new parents?

Buckle up :) And try to enjoy each stage, even though it’s tough sometimes. Oh, and the baby hasn’t read the baby books. Go with your gut and when in doubt, call your mom.

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Get social with Scott!

Be sure to visit Scott’s unpodcast, website, and follow him on Twitter, Facebook and Instagram.

Stay tuned for our next “11 Questions with…” feature.

Thanks for reading!

Big Daddy

“11 Questions with…” is an on-going feature. I will be interviewing parents with the same 11 questions, who like me, live in the digital world. The goal is to examine different perspectives, advice, challenges, and experiences from how people parent their children, and live a successful work / life / online balance.

There will be no specific frequency for this feature. It will be on-going, and filed under the “Lifestyle” tab, then “11 Questions with…” subtab, so it is easy to find.

With all the challenges of parenting these days, we could all use stories from fellow parents, who may have already gone through a similar experience, or were offered advice that you could use.

If you would like to be interviewed for an upcoming edition, please contact me at craig@bigdaddykreativ.ca.


Craig Silva

Craig is a husband, a father, team leader, senior youth group coordinator, designer, brander, community builder, volunteer, blogger, and social media manager. Craig likes to go camping, travel, go on road trips, watch movies, read with his girls, build stuff, operate the grill, and play bass guitar. In June 2017, PR firm Cision identified Craig as one of Canada’s top 10 most popular male bloggers in the parents and family space. Known as Big Daddy Kreativ, his blog specializes in travel, lifestyle, food, automotive, events, parenting, movies, tech, recipes, health, pets, reviews, and giveaways.

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