11 Questions with… Paula Schuck. @inkscrblr #bdk11Qs

11 Questions with… Paula Schuck. @inkscrblr #bdk11Qs
30 Jul 2018

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Welcome to “11 Questions with…”. This edition’s guest is Paula Schuck.


paula schuck family

11 Questions with… Paula Schuck

1. Elevator pitch… tell us about yourself.

I am a writer, a journalist, an on line influencer and a social media consultant. I wanted to write from the time I was in grade 2 and I have made a living doing that in one way or another ever since graduating from university. I work with a lot of charities and patient groups on line and I help build their on line marketing strategy to connect with the right demographic and champion a cause on line. Social media for social good. I tend to do a lot of health issues and travel writing and I can’t think of anything I’d rather do.

2. Your spouse… tell us about him.

My husband’s name is Jim. He is my teammate, my partner through life and one of my best friends. We started dating when I was about 22 and we recognized pretty quickly that we couldn’t imagine life without the other. My husband is a woodworker and he builds beautiful kitchens. He is athletic, funny, and a great dad to our two teen girls and he loves to travel as much as I do.

A post shared by Paula Schuck (@inkscrblr) on

3. Your kids… tell us about them.

Our girls are Payton, now 16, and Ainsley, now 13. We adopted both of our girls as infants and we often over the years have volunteered, written about, and spoken about adopting via the foster care system, as well as navigating special needs and adoption at school. My girls are creative and athletic and very brave. They are a lot of fun and we have the best times when we are hanging out at the beach, or sitting on a chairlift chatting before skiing down a hill together.

4. Do you have any family traditions?

We make it a point to eat dinner almost every night together at the dining room table and same can be said of breakfast. We travel to Blue Mountain for Family Day almost every year now and we stay in a cabin or chalet and ski all Family Day weekend. That is our Family Day tradition. At Christmas we often get together with my brother and his kids and have the holidays at our house so that’s a fun tradition too. During the holidays we often take a cruise now so that’s a newer tradition.

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5. What have been your biggest challenges as a parent?

One of my daughters struggles with anxiety disorder. And my younger daughter has some special needs too. The hardest challenges for us have always been advocating within systems to get them the supports they need.

6. If you could pick any career in the world for yourself, what would it be, and why?

I am doing exactly what I always wanted to do. For a short amount of time I thought it would be smarter to be an accountant. Ironically I started a marketing course in first year university and detested it so much that I switched majors to English Literature. Follow your passion, but have a plan.

A post shared by Paula Schuck (@inkscrblr) on

7. Growing up, who inspired you the most?

My Mom and my Grandma. Both were very strong women. My Mom was a single parent to my brother and myself. My Grandma raised six children. Both ladies were smart and funny, loving and kind. I will never forget hanging out at my Grandma’s house on a PA day talking politics with her. She loved to share her opinions.

paula schuck unicef

8. How do you balance work life and family life?

I run my own business and work from my home office most days. I think balance is a tricky thing if it exists at all. I started my business out of necessity because my kids had higher needs than the average kids. There were many days when I was called to school to help work through or defuse some situation. That is impossible to do if you work for someone else. So, my balance is this – yes I am available sometimes to help do that, but then because I lose time doing that in the day I work late at night. My husband picks up 100 % of the domestic stuff when I have to travel or when I am on a big new project.

paula schuck apple picking

9. What advice would your “current self” give to your “just about to have my first child” self?

Treasure every single moment when they are small. Cuddle more, nap more. Take vacations together. Never take anything they say personally. Visit Grandparents as often as you can. Have them stay over and take holidays together. You will miss them more than you imagined when they are no longer there.

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10. Has there been a piece of advice you were given about parenting that really stuck with you?

Don’t take it personally. It’s not about you. As I mentioned both of our kids have some unique needs. When they were small one had a lot of explosive behaviours and that was extremely hard to handle at home and at school. She would come home from school and melt down and lash out. It was only because she felt safe at home that she could let her guard down. It’s hard to be on the receiving end of a meltdown. But that was never about me – it was almost always about her being overloaded. Sensory overload has consistently been a big issue for both of my kids throughout school.

Oh and change the environment to meet the needs of the child. You can’t change the child to meet the needs of the environment.

11. What advice would you give to new parents?


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Get social with Paula Schuck!

Be sure to visit Paula’s website and blog, and follow her on Twitter, Facebook and Instagram.

Stay tuned for our next “11 Questions with…” feature.

Thanks for reading!

Big Daddy

“11 Questions with…” is an on-going feature. I will be interviewing parents with the same 11 questions, who like me, live in the digital world. The goal is to examine different perspectives, advice, challenges, and experiences from how people parent their children, and live a successful work / life / online balance.

There will be no specific frequency for this feature. It will be on-going, and filed under the “Lifestyle” tab, then “11 Questions with…” subtab, so it is easy to find.

With all the challenges of parenting these days, we could all use stories from fellow parents, who may have already gone through a similar experience, or were offered advice that you could use.

If you would like to be interviewed for an upcoming edition, please contact me at craig@bigdaddykreativ.ca.

Craig Silva

Craig is a passionate and seasoned travel, food, and lifestyle writer, whose words paint vivid pictures of the world's most captivating destinations. His work not only inspires others to embark on their own adventures but also fosters a deep appreciation for the beauty and diversity of our world. He captures the essence of each locale, offering readers a glimpse into the cultures, landscapes, cuisine, and experiences that make travel so enriching. Craig is a member of the Society of American Travel Writers (SATW) and the International Travel Writers Alliance (ITWA). If you are a PR agency or brand and would like Craig to review a travel destination, vehicle, restaurant, product or service, please send him an email.

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