11 Questions with… Deb Lowther. @Deb_Lowther #bdk11Qs

11 Questions with… Deb Lowther. @Deb_Lowther #bdk11Qs
03 Aug 2020

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Welcome to “11 Questions with…”. This edition’s guest is Deb Lowther.

Two words come to mind when i think of Deb… healthy, and family. One look at her personal instagram account (private) will show you how much she loves her family, and how they all do everything they can to stay healthy.


11 Questions with… Deb Lowther

1. Elevator pitch… tell us about yourself.

As the mom of 3 teen/tween daughters and wife of an entrepreneur, I am an avid runner, and get to the gym and yoga studio at least 4 times a week. We also spend our weekends skiing in the winter and I usually find time to run a half marathon or complete a triathlon before the summer ends. Staying active and feeling young is important to me and I have instilled the same love into my kids.  They have each completed many triathlons, 5 and 10km runs, are expert skiers and snowboarders, one is completing her certification for lifeguarding, one is a competitive dancer and the third is a competitive gymnast. We are a very busy and very active family! Oh, and I also work in Marketing and Social Media!

2. Your spouse… tell us about him.

My husband Stuart is an entrepreneur with big goals and some pretty big success under his belt. In 2004 he was travelling overseas for his employer at the time and saw new technologies that would allow vitamins to be put in the form of gummies. Seeing a niche for this emerging market in Canada, his first company was born, creating IronKids and Adult Essentials Gummy Vitamins. He was the first to have an Omega 3 Gummy on store shelves across Canada. While he grew the business, I took care of building the websites, writing articles, marketing, and personally handling all of our Twitter, Pinterest and Facebook posts for that business. In 2015 we were forced to sell this company and start over.  A new idea, a new emerging market and a new business was born. We created Element Nutrition and are busy getting our two products Boomer Nutrition Protein Powder and IronKids Nutrition Snack Bars into stores. I once again and doing the marketing and social media while he works on product development and getting the new brands onto store shelves.

3. Your kids… tell us about them.

The kids are getting old enough that they don’t want to be talked about anymore!  it was so much easier to post photos and write about them  when they were little! We have 3 daughters, ages 15, 13 and 11 and they are very active, very blonde and super awesome. I am their personal chauffeur and am employed from 3pm until 9pm almost every night of the week. They eat dinner in the van many nights, have to be reminded daily to walk their dog, they have shared a paper route for 6 years and can spend hours upon hours on their phones!

4.A. Do you have any family traditions?

We have lots of family traditions as I think traditions are very important in creating not only memories, but a family bond. From our skiing every weekend in the winter to doing something active every Mothers and Fathers Day to baking and giving away our “Thankful” apple pies at Thanksgiving most of our traditions center around being active together as a family or giving back. From their 7th birthdays onward, each of our daughters has continued to have birthday parties with cake and all their friends, but each one pocks a charity that we can collect items or gifts for and we give away all of their presents. We have hosted 17 of these parties now and supported CityKidz in Hamilton, Painted Rock Animal Sanctuary in Tottenham and Sew on Fire Ministries in Burlington.

5. What have been your biggest challenges as a parent?

Biggest challenges as a parent is not losing my cool when I have to repeat myself for the 9 millionth time! Our challenges are the same as most families. When trying to raise independent and responsible kids you find yourself harping on them constantly to do more and repeating yourself goes with the territory but it can be very tiring! The other struggle we have is logistics. With 3 busy kids, trying to get everyone everywhere after school can sometimes require a masters degree in organization and planning. But we wouldn’t have it any other way!

6. If you could pick any career in the world for yourself, what would it be, and why?

I have the career I always wanted. To be a full time Mom and still work while being at home to take care of kids before and after school.  Working for my husbands companies for the last 7 years has been challenging with busy kids, but we have made it work and I have the flexibility I need to be there for them and still fulfill my desire to work and write.

deb lowther family 2016

7. Growing up, who inspired you the most?

Tough question. I would say my Mom and Stepfather. They were hard working but we always had family time, family camping or ski trips and they both always made time for the gym and being active together and as a family. Much the same as I am raising my family. 

8. How do you balance work life and family life?

By the seat of my pants! I work from home mostly so fit in time to get to the gym, out for a run or to a yoga class before i start my work day usually. Then I fit in work while sitting in the parking lots outside the dance studio or while someone is in a 45 min swimming lesson are at music class. Have laptop, will work anywhere! Family life and getting outside always come first on weekends. Work can suffer a bit then, but I know my days and years with the kids are numbered so I enjoy it all and keep the laptop closed! 

9. What advice would your “current self” give to your “just about to have my first child” self?

It is such a cliche but now that my kids are teens, it has proven to be So So true! My advice would be to Enjoy Every Moment. I know, and vividly remember, how hard it was to get through an hour never mind the day when the kids were young, but now that they are older, I really find myself wishing I had enjoyed the moments more when I look back at old photos. 

10. Has there been a piece of advice you were given about parenting that really stuck with you?

Do what is right for you! I was out every day with my kids and dragging kids to the library or pool or skating rink was a lot of work, but they were happier. Sitting at home someone was always crying or bored and I was not happy either. I was told we were too busy, but it worked for us and is still working for us. The kids are happy being active as teenagers and although we love our family night time Netflix before bed and our down time on weekends, we also enjoy making the most of every day and squeezing in multiple activities in one day. 

11. What advice would you give to new parents?

Not so much advice as it is what I learned by watching friends who had their kids 10 year before I did. I saw friends struggle with 10 year olds who wouldn’t sit at the table or go to bed when it was time or even brush their teeth without being chased around the house. I learned that kids who were not given guidelines when they 3 and 4, didn’t did have much structure when they were 10 either so I tried parenting right from the start with clear expectations for the kids.  Was not the easy route for sure, getting kids to sit at the table for meals or get to bed before 8pm every night, but it did help later on as they kids got older.

Get social with Deb Lowther!

Be sure to visit Deb’s website, and follow her on Twitter, Facebook and Instagram.

Stay tuned for our next “11 Questions with…” feature.

Thanks for reading!

Big Daddy

“11 Questions with…” is an on-going feature. I will be interviewing parents with the same 11 questions, who like me, live in the digital world. The goal is to examine different perspectives, advice, challenges, and experiences from how people parent their children, and live a successful work / life / online balance.

There will be no specific frequency for this feature. It will be on-going, and filed under the “Lifestyle” tab, then “11 Questions with…” subtab, so it is easy to find.

With all the challenges of parenting these days, we could all use stories from fellow parents, who may have already gone through a similar experience, or were offered advice that you could use.

If you would like to be interviewed for an upcoming edition, please contact me at craig@bigdaddykreativ.ca.

Craig Silva

Craig is a passionate and seasoned travel, food, and lifestyle writer, whose words paint vivid pictures of the world's most captivating destinations. His work not only inspires others to embark on their own adventures but also fosters a deep appreciation for the beauty and diversity of our world. He captures the essence of each locale, offering readers a glimpse into the cultures, landscapes, cuisine, and experiences that make travel so enriching. Craig is a member of the Society of American Travel Writers (SATW) and the International Travel Writers Alliance (ITWA). If you are a PR agency or brand and would like Craig to review a travel destination, vehicle, restaurant, product or service, please send him an email.

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